Vision Questionnaire
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Take 20-30 minutes and answer these questions.
TOWING COMPANY VISION QUESTIONNAIRE (Takes about 20 minutes to complete)
PART 1: CURRENT BUSINESS SNAPSHOT
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About Your Company: • Number of trucks: _____
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• Number of employees: _____
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• Years in business: _____
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• Current monthly revenue: $_____
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• Primary service area: _____
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Your Service Mix: â–¡ Light Duty: ____%
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â–¡ Medium Duty: ____%
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â–¡ Heavy Duty: ____%
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â–¡ Recovery: ____%
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â–¡ Other: _____
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Revenue Sources: • Cash calls: ____%
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• Motor clubs: ____%
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• Police calls: ____%
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• Commercial accounts: ____%
PART 2: BUSINESS HEALTH CHECK Rate (1-5) where your business stands:
â–¡ Equipment condition
â–¡ Employee retention
â–¡ Customer reviews
â–¡ Cash flow
â–¡ Market presence
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What's your biggest business headache right now? [One sentence answer]
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Name two things your company does better than competitors: â–¡ â–¡
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PART 3: GROWTH VISION
Three years from now:
• Target monthly revenue: $_____
• Ideal fleet size: _____
• Desired team size: _____
• Your weekly work hours: _____
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Which market segment would you like to grow most? (e.g., heavy duty, commercial accounts, etc.) [Answer: _____]
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What reputation do you want in your area? [One sentence answer]
10. How would you like your daily role to change? [One sentence answer]
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What would make this business more enjoyable for you? [One sentence answer]
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What's one major milestone you want to hit this year? [One sentence answer]



